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Privacy policy

Privacy Policy

Last updated: January 2026

This Privacy Policy describes how New York Is My Happy Place ("we," "us," or "our") collects, uses, discloses, and safeguards your personal information when you visit or make a purchase from shop.nyismyhappyplace.com (the "Site"). This policy is designed to comply with applicable privacy and data protection laws, including but not limited to U.S. state privacy laws (such as the California Consumer Privacy Act as amended by the CPRA), the General Data Protection Regulation (GDPR), and other applicable international regulations as of 2026.


1. Personal Information We Collect

When you interact with the Site, we collect certain categories of personal information, including:

A. Device and Usage Information

When you visit the Site, we automatically collect information about your device and browsing activity, including:

  • Internet Protocol (IP) address

  • Browser type and version

  • Time zone and general location

  • Device identifiers

  • Referring/exit pages and URLs

  • Pages or products viewed

  • Date and time stamps

  • Interaction data (clicks, scrolls, and navigation behavior)

This information is collected through technologies such as:

  • Cookies and similar technologies (small data files stored on your device)

  • Log files

  • Pixels, tags, and web beacons

  • Analytics and performance tools

You can learn more about cookies and how to manage them at allaboutcookies.org.

B. Order and Account Information

When you make or attempt to make a purchase through the Site, we collect information necessary to process your transaction, including:

  • Name

  • Billing and shipping address

  • Email address

  • Phone number

  • Payment information (processed securely by third-party payment processors)

  • Order history and transaction details

C. Communications and Voluntary Information

If you contact us, sign up for emails, participate in promotions, or otherwise communicate with us, we may collect the information you voluntarily provide.

For purposes of this Privacy Policy, "Personal Information" includes all information identified above.


2. How We Use Your Personal Information

We use your personal information for the following purposes:

  • To fulfill and manage orders, including payment processing, shipping, confirmations, and customer support

  • To communicate with you regarding orders, updates, promotions, or inquiries

  • To detect, prevent, and investigate fraud, abuse, or security issues

  • To improve and optimize the Site, products, and user experience

  • To conduct analytics and measure marketing effectiveness

  • To provide marketing or advertising consistent with your preferences and applicable law

  • To comply with legal obligations and enforce our policies

We process personal information based on legitimate business interests, contractual necessity, consent where required, and compliance with legal obligations.


3. Sharing of Personal Information

We share personal information with trusted third parties only as necessary to operate our business, including:

  • Shopify, which powers our ecommerce platform
  • Payment processors to securely complete transactions
  • Analytics and marketing providers (such as Google Analytics)
  • Shipping and fulfillment partners
  • Legal, regulatory, or law enforcement authorities when required by law

These service providers are authorized to use personal information only as necessary to provide services to us.

We may also disclose personal information to comply with applicable laws, respond to lawful requests, protect our rights, or in connection with a business transaction such as a merger or asset sale.

4. Advertising and Analytics

We may engage in interest‑based advertising and analytics. This may involve the use of cookies or similar technologies to display ads tailored to your interests.

You may opt out of targeted advertising through the following services:

  • Google Ads Settings
  • Facebook Ad Preferences
  • Digital Advertising Alliance (aboutads.info)

Please note that opting out does not eliminate advertising but may make it less relevant.

5. Your Privacy Rights

Depending on your location, you may have rights regarding your personal information, including the right to:

  • Access the personal information we hold about you
  • Request correction or deletion of your personal information
  • Object to or restrict certain processing activities
  • Opt out of targeted advertising or data sharing
  • Withdraw consent where processing is based on consent

To exercise your rights, please contact us using the information below. We may verify your identity before fulfilling requests.

6. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce agreements.

7. International Data Transfers

Your personal information may be transferred to and processed in countries outside your jurisdiction, including the United States and Canada. Where required, we rely on appropriate safeguards to protect your information.

8. Do Not Track Signals

The Site does not currently respond to browser Do Not Track signals.

9. Children’s Privacy

The Site is not intended for individuals under the age of 16, and we do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Updates will be posted on this page with a revised effective date.

11. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact:

Privacy Compliance Officer
New York Is My Happy Place
14 53rd St
Brooklyn, NY 11232, United States
Email: hello@nyismyhappyplace.com

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